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Review Highlights
What a scoop!!

This store is a must in Rome!! So much nice to see and buy for children and adults! Good service... read more

Reviewed 1 October 2018
Sandefjord, Norway
via mobile
This shop could be a museum

When our walking tour ended, we dispersed to different areas of the plaza, I took the opportunity... read more

Reviewed 7 June 2018
Dan L
Bunbury, Australia
Read all 37 reviews
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  • Excellent77%
  • Very good21%
  • Average2%
  • Poor0%
  • Terrible0%
Travellers talk about
“toy store”(6 reviews)
“piazza navona”(5 reviews)
Suggested duration: < 1 hour
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Piazza Navona 53, 00186 Rome, Italy
Navona / Pantheon / Campo de’ Fiori
+39 06 686 4198
Top Selling Tours & Activities in and around Rome
from US$43.80
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from US$60.00
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from US$43.80
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from US$130.40
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Reviews (37)
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All reviews toy store stuffed animals piazza navona dolls fairies display dragon
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1 - 10 of 13 reviews
Reviewed 1 October 2018 via mobile

This store is a must in Rome!! So much nice to see and buy for children and adults! Good service too!!

Thank William29062013
Reviewed 7 June 2018

When our walking tour ended, we dispersed to different areas of the plaza, I took the opportunity to hurriedly view the fountains at each end before enjoying a snack. Al Sogno was the gathering point for return to our bus. My wife and I decided...More

Thank Dan L
Reviewed 11 December 2017

On our last night in Rome, we wandered to the Piazza Navona and were thrilled to find it still vibrant. We wandered into Al Sogno and were immediately enchanted-- an old world toy store, full of beautiful items you won't see anywhere else, and friendly...More

1  Thank Frequent_Traveller15
Reviewed 17 September 2017

We stepped inside completely by chance while visiting Piazza Novona, and were immediately enchanted with this lovely store! We have five children, and we ended up buying all of their gifts there! Three floors of lovely (mostly) Italian toys, knickknacks, masks, dolls and stuffed animals....More

Thank Miriam W
Reviewed 17 May 2017 via mobile

Lovely things here -- so beautiful and so different! Dragons and masques and truly unique merchandise that any child (or adult!) would love! THIS is the toy store to go to -- the one at the other end of Piazza Navona had a guy that...More

Thank Shauna W
Reviewed 3 August 2016 via mobile

This shop has a unique display of teddies, dolls, stuffed animals and it's quite large. It has a small upstairs as well as a downstairs part too it. Well worth a look if you like teddies and dolls.

Thank Ace28065
Reviewed 3 August 2016

We had a Night Walk to Piazza Navona when we spotted this little gem of Al Sogno , enchanting and very unique toy shop . We couldn't leave without buying some wonderful things , not seen on the streets and most souvenir shops . From...More

Thank Veronika A
Reviewed 22 May 2016

I was there a number of years ago but at that time it was the BEST. Wonderful and different things with a great staff. I got a huge dog and her babies and a hawk. Beautiful pieces. As an adult I collect stuffed animals and...More

Thank Linda K
Reviewed 2 February 2016

If you are looking for an interesting present from Rome or for a lovely toy for your child, this is your place! The atmosphere is very lovely, the staff is helpful and nice. There are many porcelain handmade dolls, so you have a great choice...More

Thank Maria_sunshine2109
Reviewed 30 October 2015

It is a dreamlike toy store with dolls, dragons and a lot of soft toys. The best place to buy an excellent gift from Rome.

Thank pirros77
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Navona / Pantheon / Campo de’ Fiori
With three of Rome’s most beloved piazzas within a
five-minute walk of each other, the
Navona/Pantheon/Campo area may be the prettiest and
most picturesque area of the city. Join the beautiful
throngs hanging out in cafes, boutiques, art
galleries, and wine bars, or peek at a neighbourhood
museum or monument. If you want nonstop movida, the
streets here are busy with chic bicyclists and Vespa
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Questions & Answers
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28 June 2017|
AnswerShow all 2 answers
Response from Shauna W | Reviewed this property |
Not sure -- we're were there about 10 am and it was open. A most interesting toy shop, with masks and marionettes.