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SAB World of Beer

15 President Street, Entrance on Becker St. | Newton Cultural Precinct, Johannesburg, South Africa
+27 11 836 4900
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US$55.00*
and up
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A fun filled guided tour through an interactive multi-media museum, exploring the rich history of beer and its South African story. End off with a cold pint in the Tap Room overlooking the city. The immersive tour explores the rich history of Africa's beer culture, transporting you from the tombs of Egypt to the mining townships of Johannesburg's pioneer days. You'll also get to taste traditional African beer, hold hop flowers in your hands, smell the different types of barley and peer into the great big wort kettle! Beer memorabilia and merchandise are also available at the adjoining shop, Tankards and Togs. Since being opened by former President Nelson Mandela nearly 20 years ago, the World of Beer has become one of the country's top attractions for foreigners and locals alike, winning SA Tourism's "Tourist Attraction Category Winner" for three consecutive years. It also houses a five-star conference and event venue. Visit experience it for yourself! Access SAB World of Beer is situated in the heart of the Johannesburg Newtown Cultural Precinct. It is within walking distance of the three major railway stations (Westgate, Braamfontein and Park Station) and conveniently located on one of the city's main taxi routes. Shuttle services from the Gautrain station can be arranged at a minimal cost.
  • Excellent52%
  • Very good36%
  • Average10%
  • Poor1%
  • Terrible1%
Travellers talk about
“beer tasting” (52 reviews)
“beer making” (16 reviews)
“brewing process” (14 reviews)
Closed Now
All hours
Hours Today: 10:00 AM - 5:00 PM
Suggested Duration: 1-2 hours
LOCATION
15 President Street, Entrance on Becker St. | Newton Cultural Precinct, Johannesburg, South Africa
CONTACT
Website
+27 11 836 4900

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Reviews (463)
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91 - 100 of 409 reviews

Reviewed 19 September 2016

SAB World of Beer has a tour that costs 105ZAR (or R100 if you arrive with the Red Bus (CitySightSeeing Bus). It takes 75 minutes with the first part about the history of beer (in general and in South Africa), then the second part is...More

Thank trollreign
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 21 September 2016

Dear trollreign Many thanks for the review that you posted on TripAdvisor. I really appreciate your comments and will certainly pass them on to my Staff. I hope that you enjoyed the rest of your trip to South Africa Regards Tony

Reviewed 5 September 2016 via mobile

I really enjoyed the tour, and I'm not even a beer drinker. Cost R105 for the tour of 1hour & 15min. It includes one Castle draft during the tour and 2 beverage vouchers for after that you can enjoy in the bar. You can eat...More

Thank Eileen V
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 6 September 2016

Dear Eileen V Thank you for posting your review on TripAdvisor. I am pleased that you enjoyed your tour, as well as the quiet time you had in the Tap Room afterwards. We hope to welcome you back in the future Regards Tony

Reviewed 4 September 2016

After living in South Africa for many years, I never thought to do the SAB World of Beer tour, as it is considered a more touristy activity; however, I truly enjoyed my visit. The tour begins with a "walk through the history of beer" and...More

Thank livalive
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 5 September 2016

Dear livalive Many thanks for taking the time and trouble to post your review on TripAdvisor. I am pleased that you enjoyed the Tour and Tasting and we hope to welcome you back in the future Regards Tony

Reviewed 30 August 2016 via mobile

The tour at Sab was really fun, and absolutely interesting was the history about beers in South Africa. Nice and friendly staff. Recommended

Thank Massimiliano F
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 1 September 2016

Dear Massimiliano F I am pleased that you had an enjoyable trip to the World of Beer and that you found the history of Beer in South Africa and the World interesting. We hope to welcome you back in the future Regards Tony

Reviewed 25 August 2016 via mobile

If you love beer like I do, take the time to visit World of beer. Make sure your not the one driving and enjoy all the beer on offer. Really nice experience and a great day out

Thank joeliff
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 1 September 2016

Dear joeliff I appreciate you taking the time and trouble to post your review of the SAB World of Beer on TripAdvisor. I am pleased that you had an enjoyable time and we hope to welcome you back in the future Regards Tony

Reviewed 23 August 2016

Unlike most brewery tours that I've taken, there is no opportunity at SAB World of Beer to actually view the commercial production of the beer (although there are some displays with some of the key pieces of equipment). Instead, the visitor is taken through a...More

Thank MBA60302
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 1 September 2016

Dear MBA60302 Many thanks for taking the time and trouble to post your review of the SAB World of Beer on TripAdvisor. I am sorry that you did not enjoy your experience, but hope that the rest of your trip to South Africa was enjoyable...More

Reviewed 22 August 2016

The SAB world of beer is a high quality tour that takes you through the history and brewing process of beer. the tour is full of audio visual aids and you get to taste, smell, hear and see the story of beer. The tour comes...More

1  Thank Jana v
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 23 August 2016

Dear Jana v Many thanks for taking the time and trouble to post your review of the World of Beer, on TripAdvisor. I am pleased that you enjoyed the experience and we hope to welcome you back in the future Regards Tony

Reviewed 16 August 2016

Your company is clean safe and the staff is very friendly, I would personally like to work in an environment like yours. I truly had a great time. Thank you

Review collected in partnership with this attraction
Thank thembisileg
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 18 August 2016

Dear thembisileg Many thanks for your kind words. We are pleased that you enjoyed your visit to the World of Beer Regards Tony

Reviewed 13 August 2016

I did the tour and beer tasting combination. The tour guide was great, but some of the videos seemed to have some hiccups and would not start properly (namely the very first one). The beers at the tasting were delicious and the tasting consisted of...More

Thank Kelsey J
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 15 August 2016

Hi Kelsey Many thanks for taking the time and trouble to post your review on TripAdvisor. My apologies for the glitch that you experienced with the welcome video, unfortunately we do sometimes experience computer problems, but I assure you that we take these issues very...More

Reviewed 7 August 2016 via mobile

If you love beer and would like to learn just that little bit extra and impress your friends over the next braai (bbq for other countries) than visiting the SAB World of Beer is a good idea. There are two option with one being the...More

Thank Annette B
Tony_Rubin, General Manager at SAB World of Beer, responded to this reviewResponded 15 August 2016

Dear Annette B Many thanks for posting your review of the Beer Tasting at The World of Beer. I am pleased that you enjoyed the experience and found it to be educational - we hope that you are able to impress your friends at your...More

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Questions & Answers
smrgeog
2 March 2016|
Answer
Response from Tony_Rubin | Property representative |
Tickets can be purchased at the door, on arrival, with pleasure. We look forward to seeing you soon Regards Tony
0
Votes
lizatjie
14 July 2015|
AnswerShow all 7 answers
Response from Tony_Rubin | Property representative |
Hi lizatjie Our Tours operate 7 Days per Week, as follows: Tuesday to Saturday: 10h00 to 17h00 Sunday and Monday: 10h00 to 16h00 The normal Tour (R95) takes approximately 75 Minutes, and the Tour plus Beer Tasting (R140... More
0
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lizatjie
14 July 2015|
Answer
Response from Tony_Rubin | Property representative |
Hi lizatjie, our Tours operate 7 days per week, departing hourly from 10h00 to 16h00. We look forward to welcoming you to The World of Beer soon. Regards Tony
0
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