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702 10th Ave, Belmar, NJ 07719-2709
+1 732-280-8889
Review Highlights
Great little shop

They have a good variety of sweets ranging from ice cream to cup cakes, salt water taffy to fudge... read more

Reviewed 18 September 2016
Steve O
via mobile
Initially Excited

I stopped here to buy Salt Water taffy before leaving the New Jersey shore area. If you are looking... read more

Reviewed 23 August 2016
Keller, Texas
via mobile
Read all 17 reviews
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  • Excellent35%
  • Very good55%
  • Average0%
  • Poor5%
  • Terrible5%
18 Sep 2016
“Great little shop”
12 Aug 2016
702 10th Ave, Belmar, NJ 07719-2709
+1 732-280-8889
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Reviews (17)
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1 - 10 of 17 reviews

Reviewed 18 September 2016 via mobile

They have a good variety of sweets ranging from ice cream to cup cakes, salt water taffy to fudge, brownies to candy. We stopped in after having lunch at a local restaurant and all got cupcakes. They were huge, really moist, not overly sweet...the perfect...More

Thank Steve O
Reviewed 23 August 2016 via mobile

I stopped here to buy Salt Water taffy before leaving the New Jersey shore area. If you are looking for fresh taffy, please do not waste your time. Also, these are all prepackaged. You cannot pick your own and it is very expensive. We purchased...More

Thank D2tex
Reviewed 12 August 2016

This is a very good spot to pick up some sweet goodies to go but its not cheep! They also have all that old fashion candy from back in the day... dont spoil your appetite.

Thank WillA122
Reviewed 8 June 2016

Stopped by this sweet little place with my sweets-loving 3-year-old who, upon seeing the lovely array of colorful cupcakes, could not contain her excitement (clearly didn't need any more sugar). We ordered ice cream and an orange cupcake. Thick, delicious icing on the cupcake that...More

1  Thank inmyflipflops
Reviewed 9 February 2016

I love this quaint store filled with amazingly beautiful cupcakes and description typed on little tags (Deaf-friendly!) --- however, I was disappointed that there are no gluten-soy-free cupcakes.

1  Thank RaVen S
Reviewed 5 December 2015

I have gotten a few items here recently including great cup cakes, chocolate covered strawberries and made to order cakes. Cake inventory in limited so it is best to order in advance.

Thank Mark P
Reviewed 31 October 2015

We passed by this place while going to the town car show. The store is really not an attraction; it's a bakery. The whole family does the baking and candy making and they pack ALOT into this tiny little store. There's candy, cakes, cupcakes, ice...More

Thank theschnoz
Reviewed 1 July 2015

It's a small place right off the main street in Belmar. They have the best stuffed cupcakes but beware, they're sweet. I love the stuffed lemon the best but the rocky road is killer.

Thank Pilsner22
Reviewed 1 July 2015

I received a special from Group-on, and used it for a large dinner party. With the 50% GroupOn coupon, the cake STILL was $30.00. There appear, to be no cakes, reasonable, or affordable, under $20.00. Cupcakes are very expensive. One just cost me over $4.00...More

Thank Alice D
Reviewed 11 June 2015 via mobile

This place gets more and more Sweet! Everytime we visit. Always something new , such a creative young fun loving family. They obviously enjoy what they do because they do it well and they shine. Thank you so much for having such a cute family...More

1  Thank 007ll
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